About Us

Welcome to West Bromwich Albion's new Online Club Shop, featuring the very latest official merchandise available from The Hawthorns, where everything you need is available from one destination, 24 hours a day, 7 days a week.


Our experienced retail team are always available to offer you the very best service possible and we've added some great new features to enhance your shopping experience such as 'One Price' delivery, improved photography, personalised printing display and our new zoom viewer which gets you closer to the products, so you can see exactly what you are buying. It's all part of the new look West Bromwich Albion FC Online Shop.


Our Online Shop provides a comprehensive choice of official adidas Training wear, Equipment, Fashion, Homeware, Souvenirs and Gifts and not forgetting out latest official adidas Football kits which are available to order today.


Once you have chosen your replica shirt why not try our new printing feature to make the shirt  your own by having the name and number of your favourite player, or even your own combination emblazoned across the back, then add the Premier League badges and leave the rest to us.


The West Bromwich Albion Online Shop offers hassle free shopping at the click of a button. It's easy, it's fast, it's secure and it's 24/7. Spend over £150 and you can enjoy free mainland UK delivery plus we offer a global delivery service too. So wherever you are in the world, we'll make sure you can support The Baggies with products despatched direct to your door.




Registered as: West Bromwich Albion Football Club Limited, The Hawthorns, West Bromwich, West Midlands, B71 4LF. Registered in England and Wales. Registered No. 03295063.